Retail Trade Area
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Retail Trade Area Psychographic Tapestry
Segmentation
Households
Cumulative
Southern Satellites (10A)
34.9%
34.9%
Green Acres (6A)
10.6%
45.6%
Economic BedRock (10C)
8.4%
53.9%
Rural Bypasses (10E)
8.3%
62.3%
Middleburg (4C)
7.7%
70.0%
Forging Opportunity (7D)
6.1%
76.0%
Salt of the Earth (6B)
3.9%
80.0%
Up and Coming Families (7A)
3.7%
83.7%
Down the Road (10D)
3.5%
87.2%
Home Improvement (4B)
3.4%
90.6%
Rooted Rural (10B)
2.6%
93.2%
In Style (5B)
2.2%
95.4%
Rustbelt Traditions (5D)
1.5%
96.9%
Urban Edge Families (7C)
1.4%
98.3%
Small Town Sincerity (12C)
1.1%
99.4%
Workday Drive (4A)
0.5%
99.9%
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