Westland, Michigan – Community Retail Dashboard
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Contact Information
Alex Garza
Director of Economic Development
City of Westland
36300 Warren Road
Westland, Michigan 481855
Phone 734.713.3888
Cell 313.443.6106
Document Downloads
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Reports
Community Demographic Profile
Retail Market Profile
Retail Trade Area Demographic Profile
Retail Trade Area Psychographic Profile
Retail Trade Area Demand Outlook
Retail Trade Area Retail Market Profile
DEMOGRAPHIC AND PSYCHOGRAPHIC MAPPING APPLICATION
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Population
Description
Data
2028 Population
82,530
2023 Population
83,898
2020 Population
85,420
2010 Population
84,133
Growth 2023 – 2028
-1.-62%
Growth 2020 – 2023
-1.-77%
Growth 2010 – 2020
1.53%
Households
Description
Data
2028 Households
36,661
2023 Households
37,132
2020 Households
37,677
2010 Households
35,902
Growth 2023 – 2028
-1.-26%
Growth 2020 – 2023
-1.-44%
Growth 2010 – 2020
4.94%
Race
Description
Data
%
White
53,278
63.50%
Black or African American
18,643
22.22%
American Indian and Alaska Native
570
0.68%
Asian
4,224
5.04%
Native Hawaiian or other Pacific Islander
15
0.02%
Some Other Race
1,368
1.63%
Two or More Races
5,800
6.91%
Hispanic or Latino
4,136
4.93%
Age
Description
Data
Median Age
40.02
Average Age
40.50
Description
Data
%
0 – 9 Years
10,201
12.16%
10 – 17 Years
8,278
9.87%
18 – 24 Years
6,597
7.86%
25 – 34 Years
11,097
13.23%
35 – 44 Years
11,438
13.63%
45 – 54 Years
10,543
12.57%
55 – 64 Years
10,688
12.74%
65 Years and Older
15,056
17.95%
Sex
Description
Data
%
Male
40,095
47.79%
Female
43,803
52.21%
Educational Attainment
Description
Data
%
Doctorate
237
0.40%
Professional School Degree
433
0.74%
Master’s Degree
3,630
6.17%
Bachelor’s Degree
8,230
13.99%
Associate Degree
5,568
9.47%
Some College, No Degree
15,383
26.15%
High School Graduate (or GED)
19,607
33.33%
Some High School, No Degree
4,553
7.74%
Less than 9th Grade
1,181
2.01%
Incomes
Description
Data
Average Household Income
$72,820
Median Household Income
$56,998
Per Capita Income
$32,675
Description
Data
%
Income < $15,000
3,344
9.01%
Income $15,000 – $24,999
3,868
10.42%
Income $25,000 – $34,999
3,513
9.46%
Income $35,000 – $49,999
5,556
14.96%
Income $50,000 – $74,999
7,329
19.74%
Income $75,000 – $99,999
5,165
13.91%
Income $100,000 – $124,999
3,293
8.87%
Income $125,000 – $149,999
2,002
5.39%
Income $150,000 – $199,999
1,706
4.59%
Income $200,000 – $249,999
750
2.02%
Income $250,000 – $499,999
472
1.27%
Income $500,000+
134
0.36%
Employment Status
Description
Data
%
Civilian in Labor Force, Employed
42,088
62.40%
Civilian in Labor Force, unemployed
1,751
2.60%
Armed Forces
38
0.06%
Not in Labor Force
23,574
34.95%
Population
Description
Data
2028 Population
346,100
2023 Population
351,416
2020 Population
357,049
2010 Population
345,216
Growth 2023 – 2028
-1.-50%
Growth 2020 – 2023
-1.-57%
Growth 2010 – 2020
3.43%
Households
Description
Data
2028 Households
141,254
2023 Households
143,063
2020 Households
145,066
2010 Households
139,064
Growth 2023 – 2028
-1.-25%
Growth 2020 – 2023
-1.-37%
Growth 2010 – 2020
4.32%
Race
Description
Data
%
White
226,488
64.45%
Black or African American
80,978
23.04%
American Indian and Alaska Native
1,717
0.49%
Asian
15,221
4.33%
Native Hawaiian or other Pacific Islander
64
0.02%
Some Other Race
4,739
1.35%
Two or More Races
22,209
6.32%
Hispanic or Latino
15,500
4.41%
Age
Description
Data
Median Age
39.76
Average Age
40.42
Description
Data
%
0 – 9 Years
43,068
12.26%
10 – 17 Years
35,000
9.96%
18 – 24 Years
28,263
8.04%
25 – 34 Years
48,071
13.68%
35 – 44 Years
44,134
12.56%
45 – 54 Years
43,726
12.44%
55 – 64 Years
45,563
12.97%
65 Years and Older
63,589
18.09%
Sex
Description
Data
%
Male
169,253
48.16%
Female
182,163
51.84%
Educational Attainment
Description
Data
%
Doctorate
1,512
0.62%
Professional School Degree
3,084
1.26%
Master’s Degree
18,955
7.73%
Bachelor’s Degree
40,243
16.42%
Associate Degree
23,051
9.41%
Some College, No Degree
59,686
24.35%
High School Graduate (or GED)
75,924
30.98%
Some High School, No Degree
16,951
6.92%
Less than 9th Grade
5,679
2.32%
Incomes
Description
Data
Average Household Income
$83,923
Median Household Income
$65,042
Per Capita Income
$34,450
Description
Data
%
Income < $15,000
12,269
8.58%
Income $15,000 – $24,999
11,320
7.91%
Income $25,000 – $34,999
12,013
8.40%
Income $35,000 – $49,999
18,959
13.25%
Income $50,000 – $74,999
26,901
18.80%
Income $75,000 – $99,999
19,928
13.93%
Income $100,000 – $124,999
14,302
10.00%
Income $125,000 – $149,999
9,921
6.93%
Income $150,000 – $199,999
9,163
6.41%
Income $200,000 – $249,999
4,336
3.03%
Income $250,000 – $499,999
3,104
2.17%
Income $500,000+
847
0.59%
Employment Status
Description
Data
%
Civilian in Labor Force, Employed
172,543
61.18%
Civilian in Labor Force, unemployed
8,839
3.13%
Armed Forces
91
0.03%
Not in Labor Force
100,547
35.65%
Segmentation
Households
Cumulative
Data Source November 2023. All information furnished is from sources deemed reliable and is submitted subject to errors, omissions, change of terms and/or conditions. Prepared by The Retail Coach, LLC, a national retail consulting and market research firm. 800.851.0962.