Wauconda, Illinois – Psychographics – Retail:360®

Primary Retail Trade Area

Primary Retail Trade Area Psychographic Tapestry

Segmentation

Households

Cumulative

Workday Drive (4A)

27.4%

27.4%

Parks and Rec (5C)

16.2%

43.6%

Home Improvement (4B)

14.7%

58.3%

Middleburg (4C)

8.0%

66.4%

Green Acres (6A)

6.1%

72.4%

6.0%

78.4%

Bright Young Professionals (8C)

5.7%

84.1%

Savvy Suburbanites (1D)

4.1%

88.2%

3.6%

91.9%

Salt of the Earth (6B)

3.6%

95.5%

Professional Pride (1B)

2.3%

97.8%

Exurbanites (1E)

2.2%

100.0%