Mercedes, Texas – Retail:360®

Mercedes, Texas – Community Retail Dashboard

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Contact Information

Javier A. Ramirez
Assistant City Manager
City of Mercedes
1650 East Stagecoach Run
Eagle Mountain City, Utah 84005

Phone 956.565.3114
Cell 956.532.0576

JRamirez@CityofMercedes.com
www.CityofMercedes.com

Document Downloads

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Reports
Community Demographic Profile
Retail Market Profile

Retail Trade Area Demographic Profile
Retail Trade Area Psychographic Profile
Retail Trade Area Demand Outlook
Retail Trade Area Retail Market Profile

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Community Demographics Retail Trade Area Demographics Retail Trade Area Psychographics

Population

Description

Data

2028 Population

15,951

2023 Population

16,034

2020 Population

16,258

2010 Population

16,768

Growth 2023 – 2028

-0.51%

Growth 2020 – 2023

-1.37%

Growth 2010 – 2020

-3.3%

Households

Description

Data

2028 Households

5,185

2023 Households

5,136

2020 Households

5,113

2010 Households

4,879

Growth 2023 – 2028

0.95%

Growth 2020 – 2023

0.45%

Growth 2010 – 2020

4.80%

Race

Description

Data

White

7,567

47.19%

Black or African American

0.56%

American Indian and Alaska Native

109

0.68%

Asian

0.12%

Native Hawaiian or other Pacific Islander

0.04%

Some Other Race

2,954

18.42%

Two or More Races

5,290

32.99%

Hispanic or Latino

15,028

93.73%

Age

Description

Data

Median Age

30.50

Average Age

34.80

Description

Data

0 – 9 Years

2,854

17.80%

10 – 17 Years

2,212

13.80%

18 – 24 Years

1,712

10.68%

25 – 34 Years

2,169

13.53%

35 – 44 Years

1,767

11.02%

45 – 54 Years

1,593

9.94%

55 – 64 Years

1,364

8.51%

65 Years and Older

2,363

14.74%

Sex

Description

Data

Male

7,737

48.25%

Female

8,297

51.75%

Educational Attainment

Description

Data

Doctorate

0.40%

Professional School Degree

0.13%

Master’s Degree

468

5.06%

Bachelor’s Degree

599

6.47%

Associate Degree

505

5.46%

Some College, No Degree

2,056

22.21%

High School Graduate (or GED)

2,796

30.21%

Some High School, No Degree

761

8.22%

Less than 9th Grade

2,022

21.84%

Incomes

Description

Data

Average Household Income

$58,419

Median Household Income

$42,670

Per Capita Income

$18,763

Description

Data

Income < $15,000

1,059

20.62%

Income $15,000 – $24,999

610

11.88%

Income $25,000 – $34,999

578

11.25%

Income $35,000 – $49,999

589

11.47%

Income $50,000 – $74,999

954

18.57%

Income $75,000 – $99,999

577

11.23%

Income $100,000 – $124,999

265

5.16%

Income $125,000 – $149,999

155

3.02%

Income $150,000 – $199,999

215

4.19%

Income $200,000 – $249,999

1.52%

Income $250,000 – $499,999

0.84%

Income $500,000+

0.25%

Employment Status

Description

Data

Civilian in Labor Force, Employed

5,894

51.11%

Civilian in Labor Force, unemployed

407

3.53%

Armed Forces

0.00%

Not in Labor Force

5,232

45.37%

Population

Description

Data

2028 Population

234,800

2023 Population

229,182

2020 Population

225,118

2010 Population

210,380

Growth 2023 – 2028

2.45%

Growth 2020 – 2023

1.80%

Growth 2010 – 2020

7.00%

Households

Description

Data

2028 Households

70,904

2023 Households

68,514

2020 Households

66,278

2010 Households

58,925

Growth 2023 – 2028

3.49%

Growth 2020 – 2023

3.37%

Growth 2010 – 2020

12.48%

Race

Description

Data

White

85,939

37.50%

Black or African American

1,030

0.45%

American Indian and Alaska Native

1,637

0.71%

Asian

569

0.25%

Native Hawaiian or other Pacific Islander

0.02%

Some Other Race

50,033

21.83%

Two or More Races

89,922

39.24%

Hispanic or Latino

215,790

94.16%

Age

Description

Data

Median Age

30.70

Average Age

34.60

Description

Data

0 – 9 Years

40,159

17.52%

10 – 17 Years

31,468

13.73%

18 – 24 Years

24,576

10.72%

25 – 34 Years

31,155

13.59%

35 – 44 Years

26,093

11.39%

45 – 54 Years

24,220

10.57%

55 – 64 Years

20,004

8.73%

65 Years and Older

31,507

13.75%

Sex

Description

Data

Male

112,628

49.14%

Female

116,554

50.86%

Educational Attainment

Description

Data

Doctorate

395

0.30%

Professional School Degree

732

0.55%

Master’s Degree

4,588

3.45%

Bachelor’s Degree

13,325

10.02%

Associate Degree

6,314

4.75%

Some College, No Degree

26,339

19.81%

High School Graduate (or GED)

35,093

26.39%

Some High School, No Degree

17,578

13.22%

Less than 9th Grade

28,615

21.52%

Incomes

Description

Data

Average Household Income

$62,640

Median Household Income

$44,259

Per Capita Income

$18,864

Description

Data

Income < $15,000

11,957

17.45%

Income $15,000 – $24,999

8,809

12.86%

Income $25,000 – $34,999

7,754

11.32%

Income $35,000 – $49,999

8,861

12.93%

Income $50,000 – $74,999

11,158

16.29%

Income $75,000 – $99,999

7,149

10.43%

Income $100,000 – $124,999

4,888

7.13%

Income $125,000 – $149,999

3,066

4.47%

Income $150,000 – $199,999

2,760

4.03%

Income $200,000 – $249,999

1,121

1.64%

Income $250,000 – $499,999

730

1.06%

Income $500,000+

260

0.38%

Employment Status

Description

Data

Civilian in Labor Force, Employed

88,115

53.21%

Civilian in Labor Force, unemployed

4,406

2.66%

Armed Forces

108

0.07%

Not in Labor Force

72,972

44.07%

Segmentation

Households

Cumulative

Southwestern Families (7F)

46.8%

Forging Opportunity (7D)

27.8%

74.5%

Senior Escapes (9D)

9.3%

83.8%

Midlife Constants (5E)

2.6%

86.5%

Urban Villages (7B)

2.0%

88.4%

Middleburg (4C)

1.7%

90.1%

Workday Drive (4A)

1.5%

91.6%

Southern Satellites (10A)

1.4%

93.0%

Rooted Rural (10B)

1.3%

94.3%

The Elders (9C)

1.3%

95.5%

Farm to Table (7E)

1.1%

96.7%

Exurbanites (1E)

1.1%

97.7%

Green Acres (6A)

0.6%

98.4%

Rural Bypasses (10E)

0.6%

99.0%

The Great Outdoors (6C)

0.5%

99.5%

Small Town Sincerity (12C)

0.5%

100.0%

Data Source August 2023. All information furnished is from sources deemed reliable and is submitted subject to errors, omissions, change of terms and/or conditions. Prepared by The Retail Coach, LLC, a national retail consulting and market research firm. 800.851.0962.

Mercedes, Texas – Community Retail Dashboard

DEMOGRAPHIC AND PSYCHOGRAPHIC MAPPING APPLICATION

Population

Households

Race

Age

Sex

Educational Attainment

Incomes

Employment Status

Population

Households

Race

Age

Sex

Educational Attainment

Incomes

Employment Status

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